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“PMA’s courses have changed my life and completely accelerated my professional career”

- Evonne Powers, Product Marketing Lead at Finexio
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Transitioning to PMM: Fundamentals
$149
On-Demand
|
Change learning style

Wait! Unlock this and 25 other courses
OnDemand with a Pro+ membership.

Get access to $16,000+ worth of world-class product marketing resources. With expert-led training, cutting-edge resources, networking, and mentoring opportunities, you’ll have everything you need to tackle everyday PMM challenges with confidence. 

Wait! Unlock this and 25 other leadership
resources with an Exec+ membership.

Your gateway to transformative experiences, access to industry leaders, cutting-edge strategies, and a community that understands the complexities of the product marketing landscape. With specialized workshops, networking events, expert-led courses, and curated peer groups, you'll be at the forefront of product marketing innovation.

Get this course plus 25 others,
with Pro+ membership

Looking for lifelong L&D support? Discover how our Pro+ memberships stack up against our individual courses to find the best value for your investment.

Pro+ Membership
$167
/month (billed annually)
Annual subscription with access to every course, a yearly Summit, workshops, templates, mentors, members-only events, and more.

25+ courses (incl. updates and future releases)

Complimentary access to 1x PMM Summit every year

Live workshops every month

Exclusive content

100+ templates and frameworks

500+ hours of OnDemand video content

PMM mentors

Members-only events and community

PMM learning paths and toolkits

Ungated access to industry reports

Subscribe to Pro+
Individual course
$149
One off payment
One-off payment and lifetime access to this accredited course.

Lifetime access to individual course bought

Access to all future course updates

Official certification if you pass the exams

Get this course plus 25 others,
with Exec+ membership

Looking for lifelong L&D support? Discover how our Exec+ memberships stack up against our individual courses to find the best value for your investment.

Exec+ Membership
$167
/month (billed annually)
Annual subscription with access to every course, a yearly Summit, workshops, templates, mentors, members-only events, and more.

25+ courses (incl. updates and future releases)

Complimentary access to 1x PMM Summit every year

Live workshops every month

Exclusive content

100+ templates and frameworks

500+ hours of OnDemand video content

PMM mentors

Members-only events and community

PMM learning paths and toolkits

Ungated access to industry reports

Subscribe to Pro+
Individual course
$149
One off payment
One-off payment and lifetime access to this accredited course.

Lifetime access to individual course bought

Access to all future course updates

Official certification if you pass the exams

What you’ll get
with Pro+ 

25+ product marketing certifications                               

A suite of accredited courses designed to develop your skillset, refresh your knowledge, fuel you with ideas, and advance your career.

In-person summit ticket (RRP $1,295)

Keep up-to-date with industry trends and the latest thinking, grow your network, and mingle with leading PMMs from Google, LinkedIn, Amazon, TikTok & more.

Members-only workshops & events

Non-stop, cohort-based learning opportunities with your peers. From collaboration to KPIs, learn, discuss, and debate all the essential PMM topics.

100+ templates & frameworks

Get the peace of mind of working from tried and tested frameworks, streamline your day-to-day, and head into your next project with complete confidence.

PMM mentor program

Empower your personal and professional development, identify and fill soft and hard skills haps, and achieve your career goals - quicker.

500+ hours of OnDemand footage

Catch-up on every single PMM event - past and future - whenever you want, wherever you want. First-hand insights from Meta, IBM, Microsoft, & more await.

What you’ll get
with Exec+ 

20+ product marketing certifications                               

To help you refresh your knowledge of fundamental PMM skills and be at the forefront of product marketing innovation.

In-person summit ticket (RRP $1,295)

Enjoy a complimentary ticket to an in-person summit every year, deepening your industry knowledge and expanding your professional network.

Curated peer groups & community-led workshops

Benefit from a supportive environment for sharing challenges, solutions, and successes. Participate in or lead workshops to exchange knowledge and receive peer feedback.

Leadership program

Gain confidence, clarity, and impact in your PMM strategy with a carefully constructed curriculum designed to help you gain actionable insights and skills, either on-demand or in an immersive coaching program.

Breakfast briefings & dinners

Invite-only access to exclusive events in cities across the globe where you can tune in on the latest industry insights. Connect and share with fellow PMM leaders.

Leadership workshops

Quarterly workshops that offer a practical deep dive into executive leadership skills. Learn from industry execs, apply your knowledge, and network with peers. It's your stepping stone to the C-suite.

Get 25+ courses
with Pro+
membership 

Get access to World-class PMM resources worth $16,000+ in 1 membership dashboard! With expert-led training, cutting-edge resources, and a supportive community of like-minded PMMs, you'll have everything you need to launch your career and tackle everyday PMM challenges with confidence.

25+ product marketing certifications

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Core

Advanced

In-person summit ticket

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Core

Advanced

Exclusive member-only events

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Core

Advanced

Access to PMM Hired

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Core

Advanced

Mentorship program

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Core

Advanced

I praise PMA up and down, the courses have changed my life and completely accelerated my professional career. I’m now doing something that I'm passionate about as well. The courses have enabled me to take everything up a level; be more strategic, work cross-functionally, and translate what the product team is doing.

Evonne Powers

Product Marketing Lead

I’ve been really enjoying the curriculums, community, webinars, articles, templates, and the PMA staff. The value I’ve gained from the templates is fantastic, they’re a superb resource – undoubtedly the most beneficial resource I’ve come across – and save me so much time. Not only that, they instantly ignite creativity which, in turn, boosts productivity.

Launa Chavez

Senior Product Marketing Manager

Upskill your entire product
marketing team. 

Fill key knowledge gaps and get everyone speaking the same language by getting your whole team certified. Group rates available.