Get your team on
the same page...
Fill key knowledge gaps and get everyone speaking the same language by getting your whole team certified. Book in a call to discuss group rates.
Trusted by teams including:
Ready to level up in product marketing? Whether you're new to the game or looking to refine your skills, our in-person course is the ticket.
We address the real challenges you face – from breaking into the PMM world to understanding the tools and frameworks you’ll use once you’re there. And guess what?
We're bringing in industry experts to share their tried-and-tested strategies. Plus, with this certification, your entire team will be on the same page, speaking the same PMM language. Let's make magic together!
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"I loved the in-person version of the course. I bought the course online first and it was really dry and hard to get through. Switching to in-person had so many more benefits and excelerated my learning."
Ariana Calligaro
Fellow App
"It is an excellent course - for beginners as well as experiences PMM candidates. A very well structured and executed program!"
Sandeep Rath
ProcessMAP Corporation
"Comprehensive and encouraging. It was great to have a community to learn from after the course itself."
Deborah Komkov
Guusto
"Great way to connect to other Product Marketers and learn from each other. The course offers a deeper understanding of PM and how it should be positioned within the organization. It gave me the right tools to get started in this new role within the organization."
Sebastiaan Tillema
Mercell
Here at PMA, you can learn from the collective success and experience of the world’s biggest product marketing community. Not only that, but our certifications are built with the support of PMMs from the largest orgs around such as Adobe, Google, Linkedin, Atlassian, Grammarly, and many more.
If you need help convincing your company to pay for your training, we’ve done the leg work for you.
Leave completely confident in every core product marketing competency, and become the ultimate, well-rounded PMM.
Develop actionable strategies to drive product success and growth for your company.
Instantly apply your newfound learnings & ideas into day-to-day projects and accelerate reaching the next level in your career.
Dive deep into 11 comprehensive modules covering the A to Z of product marketing, ensuring you're industry-ready.
Engaging assignments to put theory into practice, creating actionable strategies tailored for your company.
20+ tried, tested, and ready-to-use templates and frameworks to streamline your processes.
Exclusive knowledge from product marketing leaders at top organizations, giving you an edge in the industry.
Ask questions and get tailored advice from your instructor and peers throughout this fully interactive course.
Lifetime access to all course materials (updated quarterly), including 20+ editable templates, so you're always up-to-date.
Participate in live, weekly sessions forevermore, to ask questions and learn how to apply your knowledge in the real world.
Official recognition accredited by CPD & CIM, boosting your credibility and career prospects in the PMM world.
Get personalized and actionable advice to your toughest product marketing questions, backed by Product Marketing Alliance’s entire knowledge base, using PMM-GPT.
With every single one of our courses and certifications, you can get your hands on templates, frameworks, and toolkits. All are designed with the cumulative knowledge of our community to help you implement your newfound knowledge the very next day.
43% of those looking to get into PMM secured their first PMM role within three months of completing the course.
Nearly half of the people taking Product Marketing Certified: Core felt more confident in their role upon completion of the course.
Plus, you'll get free drinks and a chance to pick your instructor's and fellow peers' brains!
Looking for lifelong L&D support? Discover how our Pro+ memberships stack up against our individual courses to find the best value for your investment.
25+ courses (incl. updates and future releases)
Complimentary access to 1x PMM Summit every year
Live workshops every month
Exclusive content
100+ templates and frameworks
500+ hours of OnDemand video content
PMM mentors
Members-only events and community
PMM learning paths and toolkits
Ungated access to industry reports
Lifetime access to individual course bought
Access to all future course updates
Official certification if you pass the exams
Fill key knowledge gaps and get everyone speaking the same language by getting your whole team certified. Book in a call to discuss group rates.
Trusted by teams including:
Whether you’re tuning in live or want unlimited access to all member benefits, select the plan that’s best for you…
Ask questions and get advice with PMM-GPT - the ultimate AI sidekick for ambitious product marketers looking to fast-track their growth with community-backed insights.
This course is pretty darn comprehensive, if we do say so ourselves! From research through to optimization, Product Marketing Certified: Core covers the A to Z of product marketing. However, as there are so many facets to product marketing, it's very much focused on the essentials.
Absolutely not! Our course caters to product marketers of all levels. Newbies definitely won't be out of their depth and it's packed with tons of fresh learnings, templates, case studies, and exercises for people who have prior experience in the product marketing field, too.
Our membership plans include exclusive content, even more templates and frameworks, mentorships, OnDemand videos, and more. For more details about what’s included in our memberships, head here.